They also have embed players which you can use on your podcast site, your own website, or social media. For podcasters, they provide invaluable features for listeners to discover and continue listening to your show, including search bars, subscribe/follow buttons, ratings, reviews, and often featured recommendations. At Acast, we handle all of this work so you can concentrate on making more great podcast episodes.įor listeners, directories are the easiest and most user-friendly way of listening to podcasts. So think of directories like a phonebook, where listeners are able to look up the podcast they want to listen to, and when they hit play it grabs the audio via the podcast’s RSS feed created by the podcast hosting service. Your podcast’s audio files aren’t stored in these podcast directories but are actually stored on a podcast hosting platform - like Acast. RSS stands for “Really Simple Syndication” - syndication means distributing content widely to an audience - so it’s important that your own podcast has an RSS feed to allow you to share your show with the world. Podcatchers are essentially the same, they’re software built to automatically ‘catch’ podcasts via RSS. Without getting too technical, directories are simply podcast apps and podcast players where listeners can find your show and episodes, like Apple Podcasts and Spotify. What are podcast directories and podcatchers? You may have heard a few different terms and phrases used when talking about publishing podcasts, so let’s break those down first of all. So if you’ve just created a new podcast, or you’re an existing podcaster that wants to make sure your show is on a specific app, this article will tell how to publish your show to the most-used podcast apps, including Apple Podcasts (formerly iTunes), Spotify, Google Podcasts, Amazon Music, Pocket Casts, Overcast, and many more.

Getting your podcast on all the popular podcast directories is one of the most important first steps for a successful podcast - because if it’s not on these listening apps, how will your audience hear what you have to say?

Itunes podcast publishing